Effective Copier, Not always a Sexy One!

The time to search for a new copier approaches, and you have the phone in hand to call your past sales rep. He did bring you donuts every Friday night for a few months, after all, so he must be a great person, right? Right?

While it is true that your sales rep might be a great guy, never throw out the possibility that he has a less honest motive. Here are some signs that you might have been sold on a sexy copier, rather than an effective one.

First, your sales representative sold you a tabloid capable copier. It tacks on an extra $3,000. Your sales representative knows this. About 97 percent of copies made were intended for letter/legal paper, so did you need a tabloid capable copier?

Second, he sold you a color copier when you did not need it. The cost of color is eight to 10 times higher than with a monochrome. Did you really need the color?

In addition, have your drivers been set to default on black and white? Did your sales rep mention this? If you want an honest quote and help from a seasoned professional, visit our copier business in Philadelphia.

What to Consider

Buying a copier is a significant investment for any Philadelphia business. Before you commit, take time to evaluate a few things. Start with your monthly print volume. If you print fewer than 5,000 pages a month, a mid-range machine will usually do the job. Higher volume offices should look at commercial-grade equipment built for heavier workloads.

One common mistake is focusing only on the purchase price. The real cost of owning a copier includes toner, maintenance kits, drums, and service calls. A cheaper machine can end up costing more over three to five years if the supplies are expensive or the machine breaks down frequently. Ricoh equipment is known for reliability, which helps keep those long-term costs down for PA, NJ, and DE businesses.

Bottom Line

Take your time, compare total cost of ownership, and work with a dealer you trust. The right copier should handle your daily workload without constant attention. If you need help choosing a copier for your Philadelphia office, reach out to our team at (215) 995-2400. We can help you find the right machine at the right price.

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